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Inter&Co scores Orlando City soccer stadium naming rights

Exploria Resorts held naming rights since 2019

Inter&Co Stadium takes stadium naming rights for Orlando City SC (Inter&Co)

ORLANDO, Fla. – Orlando City SC, Orlando Pride and financial services provider Inter&Co have announced a long-term agreement to rename the teams’ home venue as Inter&Co Stadium.

Back in September, Inter&Co became the official financial institution of Orlando’s Major League Soccer and National Women’s Soccer League teams.

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This enhanced partnership designates Inter&Co as the first international partner for the club and the first financial institution with Latin-American roots to own naming rights to a major U.S. stadium, the club said.

“It’s only fitting that as we enter our 10th season in MLS here in Orlando and ninth in the NWSL that we would partner for the next decade with a global company, not only committed to our community, but with a shared vision for the future,” said Mark Wilf, Orlando City Soccer chairman. “We are truly excited about what we will build together, enhancing the fan experience in the venue and further connecting our soccer cultures in meaningful ways.”

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Inter&Co, part of the Inter&Co economic group, is a digital banking pioneer in Brazil with a history of supporting soccer, the company said in a news release.

Leaders said the partnership aims to grow the Orlando City and Orlando Pride brands globally, both on and off the field, with expanded competition, scouting and brand awareness opportunities.

“We are excited to take our partnership with Orlando to the next level. This is a breakthrough moment for our company as we expand our presence in the United States — it will allow us to connect with Orlando’s young and diverse population, including a vibrant Latino community, through our shared love for soccer,” said João Vitor Menin, CEO of Inter&Co. “We could not have asked for a better partner to build upon this state-of-the-art venue where Central Floridians come together and visitors from all over the world have memorable experiences.”

As part of the partnership, Inter&Co has already started making improvements to the stadium which include technology enhancements such as LED upgrades, a new video board and interactive displays.

The venue reopens on Jan. 27, when Orlando City SC hosts a preseason friendly against Brazil’s Clube de Regatas do Flamengo.

The 2024 MLS home opener is scheduled for Feb. 24, while the Pride season is set to kick off in March.

Exploria Resorts, the previous naming rights partner since 2019, will continue as the exclusive, official vacation club of Orlando City SC and Orlando Pride.

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